Before we start

What made our best brand our best?

Think of the best-marketed brand we’ve had in Egypt. One reason, a few words.

No names. Anonymous.0 / 40

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Eyes on the screen.

Before we start

What made our best brand our best?

One reason, a few words.

Look what you built

You just describedMarketing Excellence.

One more question · hands up

Could another team do it again tomorrow, without those people?

The gap

Today, our best marketing depends on who’s in the room.

The question

What would it take for every brandto be as good as our best one?

Every time. By anyone.

1Market Intelligence

2Business Planning

3Omnichannel

4Capability

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Type each answer as it’s called out, then press Enter

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Keys

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